Super Insights. Helpful Articles.

We are here to share content about coffee, health, cooking, and lifestyle. As experts in our field, we're aligned on the goal to help fuel you with Positive Energy!

ABOUT Super Coffee

Positive from the beginning.

From the dorm room to the board room, we’ve kept our heads up through the thick and thin. Positivity got us here, and now we want the same for you.


Ben Knox

SVP, Super Coffee

Ben is SVP at Super Coffee and the Founder of Keto Farms, a maker of best selling snacks serving the keto and low carb diet markets. Ben is a keto "long-hauler" and has extensive experience researching and writing about the diet. When he isn’t working, Ben loves to hang out with his dogs Honey and Butter and play paddle tennis.

Dan Churchill


Young, talented and infectiously energetic, Dan Churchill is one of the world’s most exciting celebrity chefs. Dan believes that healthy food should also taste amazing, and his recipes are always a hit.

Claire Grieve

Guest Contributor

Claire Grieve is a celebrity yoga teacher, stretch therapist, plant-based health coach, author, and Super Coffee partner. She has dedicated the last decade of her life to spreading joy through yoga and wellness. Her favorite Super Coffee products are Sweet Cream Super Coffee and Coconut Mocha Super Creamer! Check out her website at

Emma Nairin

Coordinator, Super Coffee

Emma works at Super Coffee as a Digital Coordinator and is experienced in E-commerce and site management in a retail environment. In her free time, Emma loves to snowboard, cook, workout, watch sports, and drink Super Coffee.

Greg Lorenzo

Senior Vice President of Strategy

Greg Lorenzo heads up Strategy for Super Coffee after more than a decade and a half in beverage and lifestyle. He has spent his career strengthening brands on both the client and agency side through a human-first understanding of the types of messaging and tactics that build loyal audiences. From driving Global Business Strategy for Spotify in preparation for its massive IPO to helping celebrities build beverage companies, Greg has guided the strategy for some of the most successful campaigns across an array of industries for various beverage companies. Greg draws inspiration from both sales and marketing techniques to achieve success. Nicknamed "the Synthesizer", Greg can process massive amounts of data and research and quickly pull out actionable insights for his teams.

Alex and Cortney from bRUNch

Guest Contributor

bRUNch Running puts the run in brunch. Founded by run coaches Cortney Logan and Alex Weissner, bRUNch is a running community for all runners. Join the community on Instagram by following @brunchrunning and donut miss out on the most delicious race with their annual race The bRUNch Run.

Joel Fuster

Customer Experience Manager

Born and raised in NYC, Joel leads the CX team at Super Coffee with years of experiencing not only crafting memorable moments but making countless lattes as your favorite barista! He's enthusiasm for achieving an amazing cup of coffee has no limits and it's his first task of the day before going out on his morning bike ride, meeting up with friends or taking his dog Lola to the park.

Liz Moore

Content Marketing Specialist

Liz is the Content Marketing Specialist at Super Coffee. Born and raised in Houston, TX, now she's spreading the Positive Energy in NYC! She's personally passionate about nutrition and is always researching and reading up on the newest trends, then trying them out in her home kitchen. She loves travel, cooking, fitness, and literature, and she speaks 3(ish) languages.

Nicolette Collier

Digital Intern

Nicolette is the Digital Intern at Super Coffee. She is currently a junior at Cal Poly SLO and helping to spread positive energy on campus! She loves fitness, traveling, the beach, and fueling her body with healthy foods

Rachel Gregory, MS, CNS, CSCS

Guest Contributor, Nutritionist & Keto Expert

Rachel Gregory is a Board-Certified Nutritionist, Strength and Conditioning Coach, Author, Podcaster, and founder/CEO of MetFlex Life ( In her day-to-day coaching business and membership group, The Flex Fam (, Rachel guides her clients to becoming the best, most confident version of themselves. She has a passion for educating those dedicated to optimizing their physical and mental well-being while improving long-term health and fitness goals. You can connect with Rachel on various social platforms and access more of her nutrition and fitness content at

Samantha Marpe'

Guest Contributor

Hello, my name is Sam! I am a 32-year-old Texan, and I have been a part of the Keto community since 2016. I’ve been following a ketogenic lifestyle for 5 years now and have never turned back. As an avid home cook and baker, I love to collect and try new recipes. Follow me at my website and social media at:

Super Coffee Team

Team Contributors, Super Coffee

Content brought to you by different Super Coffee team members.

Jimmy, Jake, and Jordan

The Brothers

Jim, Jake, and Jordan DeCicco are three brothers and the founders behind Super Coffee. Super Coffee was first created in youngest brother Jordan’s college dorm room, and later Jake and Jim jumped onboard to build the company together!

Jordan DeCicco

Youngest Brother, Founder, Chief Operating Officer

Jordan founded Super Coffee in his dorm room in 2015 when he needed a healthy energy source to fuel his basketball practices and late night study sessions. Flash forward 6 years and lots of trial and error later, he's still brewing up the best ready-to-drink enhanced coffee in the business! Aside from his passions for entrepreneurship, sports, and nutrition, Jordan is one of the most experienced coffee connoisseurs we know. Constantly having to sample new brews, he could talk to you all day about origins and tasting notes! Jordan's favorite Super Coffee products are: Vanilla Super Coffee, Mocha Super Grounds, and Sweet Cream Super Creamer.

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